10 Dirty Little Secrets That You Can Use On Any Social Networking Site That Are Pure Lead Generation Gold
Belonging to a bunch of social networks simply because you know that you need to be on them for business isn’t enough to get results. Twitter is the latest craze that is all the rage right now, and just like all the others, everyone is flocking to it without really understanding how to harness its power. So, I’m going to share with you 10 dirty little secrets that work for ALL social networks alike that will pull in leads like a big game fisherman casting a wide net in the ocean.
1. Tell your personal story on your profile page – avoid putting up a bunch of content about your business or your products. Open up and let people see that you’re a real person. People will stop by to learn about you, so give them something they can relate to.
2. Join specific groups that are targeted for your business – this is where you can begin to identify your target audience. Do a keyword search in the groups to find the ones that are relevant and JOIN THEM ALL. More on that in a moment.
3. Start writing content that is valuable to the group – people are always looking for tips, tricks, tactics, techniques and other creative ideas to help their business, so be that creative source. Be consistent with your writing and make it compelling.
4. Post your content on all the groups that you belong to – not everyone that is part of one group belongs to all the others, so make sure to spread your knowledge around in mass.
5. Follow up on EVERY comment posted to your article – when someone takes the time to write feedback on your content, take a moment to thank them for their contribution. Hint: when you get up to about 10 comments, your readership DOUBLES. So, help those numbers rise by commenting behind everyone.
6. Make friend connections with those respondents – it doesn’t work to randomly go around soliciting for friend requests. It’s better to have added value to someone first which proves to them you are someone they should connect with. Send another private note thanking them for their feedback and requesting to become friends. 80% of the people will connect with you.
7. Only accept friend requests if it is relevant to your purpose on the site – you’ll get people trying to connect with you at random, but don’t accept it just to build up a friend list. Remember, you’re there to market your business to a targeted audience, and you want to keep your friend inventory as pure as possible.
8. Make comments on other group member’s discussion topics – this is a powerful way to keep you in front of people. Simply post a few lines in support of the content, praise the writer, and that’s it. When you sign your name, make sure to ONLY put your full name and website link. Don’t’ try to sell. Set a daily goal on how many responses you want to make and be consistent.
9. Survey your friends to find out what their needs are and meet them – once per week, send out information to your friends that are more targeted to their specific needs, and soft promote your site. Now you’re starting to drive traffic outside of your articles!
10. At least twice per month, send an invitation to participate in an event that’s not part of the community – you’ve been adding value to them so this is a comfortable and acceptable approach to promoting your business. If you were doing this step on the front end, it would not work.
Remember, it’s always about adding value up front, not about selling your business. Give enough of yourself in the right way, and people will attach themselves to you like groupies. I guess that makes you an internet rock star, right? Not bad!
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Sourced from:
Carin Davis
posted by Brinder at
11:32 PM
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